Daytona 500 champion Tyler Reddick will have a new look to his No. 45 Toyota Camry this year.
Rockstar Energy, which has never sponsored a NASCAR Cup Series team, will begin its partnership with 23XI Racing beginning at Talladega Superspeedway on April 26.
âJoining Rockstar Energy now is the right fit for both of us,â Reddick said in a statement. âFrom day one, it was clear we share that winner-take-all attitude. Iâm fired up to rep the yellow star with the No. 45 team and bring Rockstar to victory lane this season.â
The team did not announce how many races Rockstar Energy will be the No. 45 car’s primary sponsor in.
âOur goal is always to surround our drivers with partners that reflect their discipline, grit, and commitment to excellence and Rockstarâs ambition and support for Tyler signaled exactly that. Aligning with an athlete and team performing at this level speaks volumes to where the brand is headed in this new chapter,â said Steve Lauletta, 23XI team president. âTogether, Rockstar and Tyler are poised to bring a lot of excitement to the track this season, and we look forward to seeing the partnership come to life.â
Rockstar replaces the void filled by the departure of Monster Energy, which was one of the No. 45 car’s first sponsors with Kurt Busch in 2022. Last year, Monster decreased its primary sponsorship to just nine races on the car.
23XI Racing’s Hot Start
Besides Reddick’s Daytona 500 triumph, the entire organization has upped its game in 2026.
Reddick has won four of eight races, including three straight to start the year. Teammate Bubba Wallace is also off to a strong start, sitting eighth in the standings with four top 10s in the first eight races. And the team’s third driver, Riley Herbst, is gaining momentum during his sophomore season, as he is starting to qualify better and has five top-25 finishes.
For Wallace, he only has two finishes worse than 11th, keeping the momentum up to start the year in the No. 23 Toyota following a strong showing in the first two races at Daytona and Atlanta.
Tyler Reddick’s Future
Earlier this year, Reddick detailed his 2026 goals.
âOur number goal is to win races,â Reddick said. âWe understand itâs important to finish off the season itself. To have a really good shot at winning the Chase, itâs going to be important to be seeded high when that starts.â
To kick off the year with a historic three straight wins is a precedent that he never believed he would achieve.
âI expected our year to start better than we ended 2025, but it is really perfect because it truly has been a perfect start,â Reddick said. âNot just off the finishes, but the vibes, the way that weâve been addressing and pushing things in the right direction, and Iâm just extremely pleased with all of it. I never won back-to-back in NASCAR, and I obviously never won three in a row.â
Reddick, of note, is in a contract year with 23XI Racing. However, he is expected to re-sign with the organization.
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