<p id=”par-1_42″><a href=”https://www.cheatsheet.com/news/queen-elizabeth-shocking-remark-donald-trump-melania-last-visit-royals-didnt-mind-president-mistakes.html/”>First Lady Melania Trump</a> is gearing up for the release of her documentary set to hit theaters on Jan. 30. Because her husband, <a href=”https://www.cheatsheet.com/tag/donald-trump/?swcfpc=1″>President Donald Trump</a>, is such a polarizing figure, no one is sure how the FLOTUS’ film will do. </p>
<p id=”par-2_59″>There have been recent reports that on top of the $40 million for distribution rights of the doc titled, <em>Melania</em>, Amazon MGM Studios is putting an additional $35 million into an advertising budget for the movie. And now there are rumors that the first lady may be laying the groundwork for a major business move later in the year.</p>
<p id=”par-3_25″>Here’s what an expert is saying about the way Mrs. Trump could directly rival — and even eclipse — <a href=”https://www.cheatsheet.com/news/prince-harry-was-able-to-marry-meghan-markle-because-she-didnt-do-this-1-thing-in-her-past.html/”>Prince Harry’s wife, Meghan Markle</a>. </p>
<h2 class=”wp-block-heading” id=”h-the-market-melania-could-be-preparing-to-step-into”>The market Melania could be preparing to step into</h2>
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<p id=”par-4_25″>Kayley Cornelius is a PR expert and celebrity commentator who has been featured in the Daily Mail, the BBC, the New York Post, and more. </p>
<p id=”par-5_45″>Speaking on behalf of <a href=”https://www.actionnetwork.com/” target=”_blank” rel=”noreferrer noopener”>Action Network</a>, Cornelius told Showbiz Cheat Sheet: “Melania’s new movie project likely indicates that there is far more to come from her. These kinds of ventures are rarely standalone — they usually signal the beginning of a wider personal brand expansion. </p>
<p id=”par-6_42″>“No one understands business quite like the Trumps, and Melania has quietly built a dedicated audience of her own. If she were to launch a lifestyle brand, it would almost certainly be a sell-out, driven by both curiosity and strong brand loyalty.”</p>
<blockquote class=”instagram-media” data-instgrm-captioned data-instgrm-permalink=”https://www.instagram.com/reel/DRiJMyZEqFF/?utm_source=ig_embed&utm_campaign=loading” data-instgrm-version=”14″ style=”background:#FFF;border:0;border-radius:3px;margin: 1px;max-width:540px;min-width:326px;padding:0;width:99.375%;width:-webkit-calc(100% – 2px);width:calc(100% – 2px)”><div style=”padding:16px”> <a href=”https://www.instagram.com/reel/DRiJMyZEqFF/?utm_source=ig_embed&utm_campaign=loading” style=”background:#FFFFFF;line-height:0;padding:0 0;text-align:center;text-decoration:none;width:100%” target=”_blank” rel=”noopener”> <div style=”flex-direction: row;align-items: center”> <div style=”background-color: #F4F4F4;border-radius: 50%;flex-grow: 0;height: 40px;margin-right: 14px;width: 40px”></div> <div style=”flex-direction: column;flex-grow: 1;justify-content: center”> <div style=”background-color: #F4F4F4;border-radius: 4px;flex-grow: 0;height: 14px;margin-bottom: 6px;width: 100px”></div> <div style=”background-color: #F4F4F4;border-radius: 4px;flex-grow: 0;height: 14px;width: 60px”></div></div></div><div style=”padding: 19% 0″></div> <div style=”height:50px;margin:0 auto 12px;width:50px”></div><div style=”padding-top: 8px”> <div style=”color:#3897f0;font-family:Arial,sans-serif;font-size:14px;font-style:normal;font-weight:550;line-height:18px”>View this post on Instagram</div></div><div style=”padding: 12.5% 0″></div> <div style=”flex-direction: row;margin-bottom: 14px;align-items: center”><div> <div style=”background-color: #F4F4F4;border-radius: 50%;height: 12.5px;width: 12.5px”></div> <div style=”background-color: #F4F4F4;height: 12.5px;width: 12.5px;flex-grow: 0;margin-right: 14px;margin-left: 2px”></div> <div style=”background-color: #F4F4F4;border-radius: 50%;height: 12.5px;width: 12.5px”></div></div><div style=”margin-left: 8px”> <div style=”background-color: #F4F4F4;border-radius: 50%;flex-grow: 0;height: 20px;width: 20px”></div> <div style=”width: 0;height: 0;border-top: 2px solid transparent;border-left: 6px solid #f4f4f4;border-bottom: 2px solid transparent”></div></div><div style=”margin-left: auto”> <div style=”width: 0px;border-top: 8px solid #F4F4F4;border-right: 8px solid transparent”></div> <div style=”background-color: #F4F4F4;flex-grow: 0;height: 12px;width: 16px”></div> <div style=”width: 0;height: 0;border-top: 8px solid #F4F4F4;border-left: 8px solid transparent”></div></div></div> <div style=”flex-direction: column;flex-grow: 1;justify-content: center;margin-bottom: 24px”> <div style=”background-color: #F4F4F4;border-radius: 4px;flex-grow: 0;height: 14px;margin-bottom: 6px;width: 224px”></div> <div style=”background-color: #F4F4F4;border-radius: 4px;flex-grow: 0;height: 14px;width: 144px”></div></div></a><p style=”color:#c9c8cd;font-family:Arial,sans-serif;font-size:14px;line-height:17px;margin-bottom:0;margin-top:8px;overflow:hidden;padding:8px 0 7px;text-align:center”><a href=”https://www.instagram.com/reel/DRiJMyZEqFF/?utm_source=ig_embed&utm_campaign=loading” style=”color:#c9c8cd;font-family:Arial,sans-serif;font-size:14px;font-style:normal;font-weight:normal;line-height:17px;text-decoration:none” target=”_blank” rel=”noopener”>A post shared by Meghan, Duchess of Sussex (@meghan)</a></p></div></blockquote>
<p id=”par-7_48″>Cornelius added, “She could very easily tap into the same luxury lifestyle space as Meghan Markle, but with a sharper, more refined edge. From high fashion to stationery and everyday products with a premium feel, Melania’s brand would lend itself perfectly to curated elegance rather than trend-driven storytelling.</p>
<p id=”par-8_43″>“If positioned correctly, a Melania Trump lifestyle brand wouldn’t just compete with Meghan’s As Ever — it could rival it and potentially swamp it. The appetite for aspirational luxury is there, and Melania has the mystique and global recognition to capitalize on it.”</p>
<h2 class=”wp-block-heading” id=”h-melania-could-also-follow-in-meghan-s-footsteps-with-a-major-deal”>Melania could also follow in Meghan’s footsteps with a major deal</h2>
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<iframe title=”With love, Meghan | Official trailer | Netflix” width=”925″ height=”520″ src=”https://www.youtube.com/embed/Vdro1p53LYQ?feature=oembed” frameborder=”0″ allow=”accelerometer; autoplay; clipboard-write; encrypted-media; gyroscope; picture-in-picture; web-share” referrerpolicy=”strict-origin-when-cross-origin” allowfullscreen></iframe>
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<p id=”par-9_27″>Cornelius also believes that following the release of her film, Melania will be ready to sign a deal with a streaming platform like Meghan and Harry. </p>
<p id=”par-10_37″>“A Netflix deal would also be a natural extension of that strategy. With her name recognition and growing independent profile, streaming platforms would likely see strong commercial value in backing her next chapter,” the PR expert opined.</p>
<p id=”par-11_73″>The Sussexes inked a five-year deal with Netflix worth an estimated $100 million back in 2020. The pair delivered one successful program with their<a href=”https://www.cheatsheet.com/news/4-claims-in-prince-harry-meghan-markles-netflix-docuseries-debunked.html/”> documentary <em>Harry & Meghan</em></a> about their lives as senior royals and leaving the Firm. However, their docs, <em>Live to Lead</em> and <em>Heart of Invictus</em>, were both flops. That was the case with Prince Harry’s series<em> Polo</em> as well and Season 1 and 2 of the duchess’ lifestyle show <a href=”https://www.cheatsheet.com/news/royal-embarrassment-netflix-reveals-dismal-viewership-numbers-for-with-love-meghan-holiday-special.html/”><em>With Love, Meghan</em> and her holiday special</a>. </p>