Disneyland restarts Magic Key sales — What you need to know

The on-again and off-again sale of Disneyland annual passes will soon be restarting once again as the Anaheim theme park prepares for the kickoff of winter festivities and the holiday gift buying season.

Sales of all four tiers of Magic Key annual passes will start on Wednesday, Nov. 6 no earlier than 9 a.m. Pacific time, according to official Disneyland social media accounts.

You can enter the online waiting room starting at 8:45 a.m. where you will be automatically added to an online queue.

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Magic Key annual passes last went on sale in March with all sales paused in June.

During past sales, fans waited hours for an opportunity to buy a Magic Key only to find out Disneyland has once again sold out of annual passes.

The Disneyland Magic Key Buying Guide website warns sales will be limited and passes could sell out quickly.

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Disneyland fans waiting in the online queue may be able to click on a Notify Me option that will send them an email when it’s their turn to buy tickets to the event.

During past sales, shoppers have had 10 minutes to click on the return link when their turn began or they would lose their place in line and have to start over at the back of the line.

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Annual pass buyers are urged to monitor spam and junk folders to make sure they don’t miss the initial email confirmation.

Running multiple browser tabs or manually refreshing the Magic Key sales page could boot you from the virtual waiting room.

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Check out the Disneyland Magic Key Buying Guide website for details on setting up a Disney account, payment information, pass upgrades, virtual queues, email alerts and making your first reservation.

Disneyland raised Magic Key prices in early October while sales of the annual passes remained paused.

Here are the new Magic Key prices with the cost increases:

Inspire pass: $1,749 (6% increase)
Believe pass: $1,374 (10% increase)
Enchant pass: $974 (14.7% increase)
Imagine pass: $599, (20% increase)

Disneyland killed its original decades-old annual pass program during the COVID-19 pandemic and unveiled the new Magic Key replacement in 2021. Within a few months, the Magic Key tiers began selling out.

Since then, Disneyland has paused and restarted Magic Key sales several times. The lowest-priced Imagine pass for Southern California residents tends to sell out first — sometimes within hours of going on sale. The higher-priced Magic Key passes can remain on sale for weeks or months – with the sales window always closing without notice.

Existing Magic Key annual passes can be renewed during the month before expiration.

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