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“Beetlejuice” pop-up experience is coming to Los Angeles’s Ovation

The ghost with the most is coming to L.A., babe.

Tim Burton’s ghoulish cinematic universe will arrive this summer for a new interactive experience. The event, hosted by Warner Bros. Discovery Global Themed Entertainment and Fever, will officially open its doors on Friday, August 23 at Ovation Hollywood in Los Angeles. The 11,000 square-foot experience opens ahead of the 1988 film’s highly anticipated sequel “Beetlejuice Beetlejuice,” which is set to hit movie theatres on Sept. 6.

Tickets for the event go on sale at 10 a.m. Wednesday, July 3. Pricing starts at $25 at fever.com.

The “Beetlejuice Beetlejuice: The Afterlife Experience” will take guests on a journey through movie-packed touchpoints.

Upon entering the otherworldly space complete with live entertainment and set replicas, guests will be able to “knock three times to reveal a portal and cross the threshold into the afterlife, where the one and only Beetlejuice awaits alongside a cast of eclectic ghosts,” according to the press release. Fans can take a seat in the Waiting Room next to a pair of ghosts, get a cover photo in the Handbook for the Recently Deceased and possibly come face to face with the sandworm. Themed food and drinks will be available, along with a selection of spooky mementos that fans can purchase at the Afterlife Souvenir Shop.

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The newest film, “Beetlejuice Beetlejuice,” comes nearly 35 years after the original film was released. The movie follows three generations of the Deetz family as they come together in Winter River, the last known location of Beetlejuice, amid a tragedy. Lydia (Winona Ryder) rediscovers her model of the Connecticut town in the attic, reopening the portal once again.

Michael Keaton, Ryder, and Catherine O’Hara reprise their roles for the sequel, joined by Jenna Ortega, the scream queen known for her role as Wednesday in the 2022 Netflix series. Ortega will play Lydia’s daughter, and Justin Theroux will play Lydia’s husband. Monica Bellucci also joined the cast, playing Beetlejuice’s ex-wife, and Willem Dafoe will play Wolf Jackson, a ghost detective and former B-movie movie action star.

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