People are trying to follow Kylie Jenner’s 37-step makeup routine — and the results are hilarious


kylie jenner

Kylie Jenner showcased her her 37-step beauty routine in a Vogue YouTube video titled, “Kylie Jenner’s Guide to Lips, Brows, Confidence.”
YouTubers such as Veronica VWoWBeauty, Manny MUA and Rachhloves reacted by attempting to recreate Jenner’s look.
They agreed that the finished looks turned out great, but that the application process was far from ordinary.

If you’re going to take beauty tips from anyone in the cosmetics industry, Kylie Jenner is your go-to girl. Considering her multimillion-dollar makeup line, her $1 million net worth per social media ad, and her countless covers of Vogue, it’s safe to say that Jenner knows a thing or two about looking camera-ready at all times.

When Jenner shared some of her beauty secrets in a Vogue video from June, fans and beauty gurus alike were sent into a frenzy over her unorthodox routine.

In response to Jenner’s video and her 37-step process, a group of beauty vloggers have begun to take on the challenge of recreating the Kylie Cosmetics founder’s look themselves.

Vlogger Veronica VWoWBeauty appears to be the first to recreate Jenner’s look in a video from June 27. Though the YouTube artist followed most of the application process exactly, Veronica VWoWBeauty did note that despite Jenner choosing to apply eye makeup first, she would “have to go around that step” because she “was just not comfortable doing that.”

Days later, other beauty vloggers made their own videos blending and baking to Jenner’s level of perfection. Whereas vloggers like Manny MUA tried to follow Jenner as closely as he could, vloggers like Rachhloves put a different spin on the challenge, attempting to recreate Jenner’s look solely with drugstore dupes.

Just as every look came out different, each YouTuber had a different critique for Jenner and her application process. In Manny MUA’s video, the vlogger notably pointed out that Jenner applies her makeup in an unusual order, applying eye makeup first to avoid any eye shadow fallout, and then completing her look with foundation and powder. The vlogger explained that applying eye shadow and eyebrow makeup first makes the application of face makeup more difficult, as blending in face products can smudge and ruin the eye area.

In Rachhloves’ video, she also made a point to call out Jenner, who the vlogger pointed out said that she “likes her freckles to show” before applying what appears to be full-coverage foundation.

If you want to try recreating Jenner’s look at home, you can always follow her routine yourself — that is, with the help of the right beauty products and a little patience.

Representatives for Manny MUA, Rachhloves, and Veronica VWoWBeauty did not immediately reply to INSIDER’s request for comment.

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Source:: Business Insider

      

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