McDonald’s has thousands of locations all around the world.
We asked six of our international colleagues — in Singapore, Japan, India, Sweden, and the Netherlands — to visit a McDonald’s location near them.
They found that the chain catered to local tastes with regional variations on popular items like mayonnaise-flavored French fries and coconut pies.
While some were surprised by the quality of McDonald’s regional items, others were disappointed. We also tried one of the new items featured at US locations of McDonald’s.
With over 36,000 locations in more than 100 countries, McDonald’s is one of the most recognizable brands in the world. While it made its name with staples like the Big Mac and Quarter Pounder, the chain tailors its menu to local tastes, which means that a McDonald’s in India will look very different from one in the United States.
After trying one of McDonald’s newest items in the United States, we asked some of our international colleagues in six different countries — Singapore, Japan, India, Sweden, the Netherlands, and the UK — to go to a McDonald’s near them and tell us about the experience. We found that each catered to regional tastes with variations on the chain’s traditional offerings that surprised us.
See what our colleagues had to say below.
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Who would’ve thought that our quintessential local dish, Nasi Lemak, could actually be turned into a burger?
Commonly eaten for breakfast, Nasi Lemak is a fragrant rice dish cooked in coconut milk, and it’s usually accompanied with a range of side dishes such as fried egg, cucumber, ikan bilis and most importantly – some spicy sambal chilli.
So imagine our doubt when we heard about McDonald’s new item.
What could be better than our regular McChicken sandwich and iced Milo?
We purchased the bundle set ($9), which comprises the Nasi Lemak burger (of course), coconut pie, Bandung McFizz and French fries, which can be upsized to the criss-cut fries option.
Juicy coconut-flavored chicken patty? Check. Fried egg? Check. Cucumber slices? Check. Caramelized onions? Check. Oh, and all these were served between semolina buns – not the basic sesame seed burger buns.
The verdict for just this burger alone? We’re absolutely digging it.
We went into the test filled with skepticism. Little did we expect to be mind-blown by how the burger could taste just like a dish of, well, Nasi Lemak. Consider us sold.
Most of us at the taste test enjoyed coconut-flavored desserts, except for one. But this coconut pie might have changed her perspective on all coconut-y sweets.
The coconut filling was warm and silky-smooth — so good that it managed to win over a non-fan of coconut-flavored food.
See the rest of the story at Business Insider …read more
Source:: Business Insider